Winter 2015 internship with the executive office of Governor Rick Snyder

Applications are due by Nov. 14, 2014. Potential candidates will be contacted by Nov. 21, 2014, with information on how to proceed to the next step in the application process.

Students must be 18 years old and able to pass a background and drug test. Students must also be enrolled in a two or four year accredited college program.

Please note that this internship is held in Lansing, MI. 

This internship is unpaid but college credit is available. Internships is available for the following positions: appointments, communications, constituent relations, legislative affairs, scheduling, strategy and the office of urban and metropolitan initiatives. Details about each position can be found on Synder’s website.

To apply for the internship, students must submit an one to two page personal  statement and a resume to intern@michigan.gov.

For more information, visit the website.

Join EMU PRSSA and Carena Smith on Tuesday, Sept. 30 at 5:30 p.m.

Carena Smith will be speaking at the next EMU PRSSA meeting. Carena Smith is a career coach for Michigan Works! Smith graduated from Eastern Michigan University with a Bachelor of Arts in Communcication. She is also a former Eastern Michigan employee.

Join EMU PRSSA and Carena Smith at 5:30 p.m. in 302 SC on Tuesday, Sept. 30.

General Motors Communications Internship for Summer 2015

GM is looking for communications interns for next summer.

Interested students must meet the following criteria in order for the application to be considered:

  • Studying as undergraduate or graduate student in a journalism, communications or public relations program.
  • Have at least a  3.0 GPA.
  • Be able to work in the U.S. without sponsorship.
  • Must not have completed all requirements necessary to graduate by the end of the internship.

To apply students must fill out the form and submit a cover letter and resume by Oct. 24, 2014. For more information, please visit GM’s internship website.

How your restaurant job connects to PR

A lot of college students are working in the service industry to help pay for college. Your restaurant job connects to public relations more than you probably think.

  1. Think on Your Feet

In public relations we are constantly thinking about the press. You need to be able to talk to people and answer questions on the spot. Most of the time you need to coach people on how to handle the press. Good communication skills is key.

Just like in the service industry, you never know what people are going to say to you and you need to be able to get yourself out of sticky situations. I have had countless times where couples are fighting at my table, people aren’t happy with their food, or they aren’t happy with me. In these situations you will think on your feet and turn the situation into something positive. Just like in PR when there is negative press you have to be able to turn the press into something positive.

  1. People Pleaser

I have learned over the years working in the service industry that not everyone is the same. You need to gauge each table and find out what their needs and expectations are. Not everyone wants you to talk to them, some people want to get in and out fast. Others want the full dining experience and want you to make it special.

In public relations when sending out press releases you have to know how that particular journalist wants to be contacted. If you are working in a firm you are going to have many clients. Not every client wants the same thing. When talking with them you will find out what they want and how they want to go about it.

Source: Northumberland Hearing Centers

Source: Northumberland Hearing Centers

  1. Working Together.

Waiting tables is a lot of teamwork. You can’t do it all and sometimes you need to rely on others to help you, just as you are going to help them. Public relations it is a team effort too. You are working with you client or organization to build their brand. Working with others is a challenge but I believe that if you can work with people in the service industry then you will have no problem in public relations.

  1. Wearing Many Hats.

If you have worked in the service industry before you will know that communicating with the kitchen staff can be a challenge. The hardest part about this is going into a chaotic, upset kitchen and then having to go back out to the dining room with a smile on your face. In public relations working with crisis is always a big topic. You have to not let people’s words hurt you. Always keep moving forward and be an honest person. After working at a restaurant I have learned how to let things go and not bother me. This is a good characteristic to have in public relations since some days won’t be as good as others when it comes to crisis.

Don’t get discouraged when writing your resume. Being a server has a lot of skills that will help you flourish in your job. Until then keep learning at your current job. It might surprise you how much it will help you in public relations.

Sophia Williams
VP of Special Events
EMU PRSSA

EMU PRSSA special election for Vice President of Community Relations

EMU PRSSA is holding a special election for the position of vice president of community relations. Vice president of community relations plans community outreach programs, builds relationships with the community and nonprofit organizations and assists with special projects as needed.

In order to be an e-board member you must be a paid prssa member. dues are $65 for new members and $60 for returning members. Dues are to be paid by oct. 15 to andrea mellendorf. 

To apply for the position, members must submit a letter of intent (a cover letter) that states why they would be a good fit for the position and why they want the position. Please submit a resume with your letter.

Letters and resumes are due to Ken via email or Gabrielle via email by Oct. 14 at 9 p.m. The election will be held on Oct. 21st at 5:30 during an e-board meeting. Candidates will be given the opportunity to give a speech and will be questioned by the e-board prior to the voting.

The ABCs of understanding AP Style

So you’ve started exploring the world of public relations and now you keep hearing about this thing called “AP Style”, now what? Well, don’t worry. AP Style may seem intimidating and new when you first begin writing, but once you get used to it writing in AP Style will become second nature.

Here are a few tips to help you as you write those assignments for class in AP Style:

A is for ALWAYS DOUBLE CHECK if you are not sure. Not sure how to abbreviate that state name or how to write out that numerical value? Don’t be afraid to double check in the AP Style book to make sure that you are writing it correctly. It’s better to take a few seconds to double check your work that to write something inaccurately.

B is for BUY THE AP STYLEBOOK. I personally got mine of Amazon. It wasn’t expensive at all.  It has become somewhat of a lifeline as I venture through PR classes. Owning the stylebook is a worthwhile investment and will even be required for some of your classes in the PR curriculum. Buy the stylebook early on in your college career so that you are used to navigating it as you get into the harder classes. Owning the stylebook will also help you become more and more familiar with AP Style.

Source: Apstylebook.com

Source: Apstylebook.com

C is for CAREFULLY PROOFREAD YOUR WRITING. A lot of the requirements for writing in AP Style are small details and very easy to miss if you aren’t careful. Be sure to proofread your work more than once to ensure that you didn’t miss any of these small details. Don’t be afraid to ask a peer who is familiar with AP Style to review your paper or make use of resources on campus such as the Writing Center.

In summary, if you are new to AP Style, don’t stress. It takes some getting used to but it is nothing to lose sleep over.

Check out the AP Stylebook Website for more information and links to where you can buy the stylebook.

Andrea Mellendorf
Chief Financial Officer
EMU PRSSA

Top five tips from Nick Synko’s presentation

On September 16, at EMU PRSSA meeting, Nick Synko gave a presentation on career planning. Nick Synko is a career coach at Synko & Associates in Ann Arbor. Below are five of the tips he gave during his presentation.

Top five tips 

  1. Find ways to use your skill set.
  2. What makes you qualified and what makes you unique? In interview you should have three qualifications and two unique factors.
  3. Success is measured in the heart and not in the pocketbook.
  4. Love what you do.
  5. Mission + S.A.I.N.T.S= Income. Find your mission in life, apply your S.A.I.N.T.S and you should be able to make an income while doing something you enjoy.
Courtesy of Daizchane Baker

Courtesy of Daizchane Baker

Daizchane Baker
Editor-in-Chief
EMU PRSSA