By: Hannah Stanhope
Editor’s note: This blog is part of a series of guest posts from social media students at Eastern Michigan University. Follow the conversations at #LRNSMPR and @ginaluttrell.
Do you want to post on all social media platforms at a specific time? Everypost, an online social media manager, allows you to do that!
All you have to do is link up your social media to Everypost and you can schedule your posts to go up at a certain time. With the free-trial version, you can attach 11 different accounts and with the purchase of Everypost you can have even more social media accounts. The prices range from free to $200. There is a package for every kind of business and every kind of person.
This is very beneficial to public relations professionals because if they want to post on different channels without having to open everything separately, this app allows them to do so. You can also schedule when a post goes up. The website gives the user analytics for all platforms under the analytics tab.
What are the pros and cons?
|Perfect for a PR professional! Staying organized is something that is very important and this site allows you to do this!||Not very user friendly. It was hard to learn how to use because they didn’t have a step-by-step guide.|
|Organized and easy to use once learned.||There are many sites already like it, such as Hootsuite.|
|Fairly cheap considering everything it allows you to do.||Free is limited! The free version does not allow you to utilize everything the site has to offer.|
Why not just use Hootsuite?
Hootsuite is expensive! Just running your analytics can cost you anywhere from $50 to $500. If you are just a small business, you are not going to want to pay for URL shorteners. Analytics are not in the free version, and the free version itself is very limited.
Everypost is a great website to use because being organized in this business is a top priority! Go to Everypost.com to get your free trial!
Hannah is a junior studying public relations at Eastern Michigan University. She loves cats, her sorority sisters and naps. She hopes to work with Pixar’s PR team one day. We all can dream! You can follow her on Instagram @hannah.stanhope and on Twitter @epohnats.