Five resume tips from PR pros

By: Alyxandra Schmitt

  1. Buzzwords

Jenni Placinta, a social influencer for SS Digital Media, advised students to use attention-grabbing words (buzzwords) to grab readers’ attention. Most people hiring scan resumes looking for these buzzwords and some companies even utilize resume-scanning software. This link helps outline what buzzwords companies and software are looking for.

2. Be interesting.

Executive Director of Media Relations at Eastern Michigan University Geoff Larcom recommended students find something that sets them apart from others. Chances are many other applicants have joined a club, had a part-time job, or earned a degree. Larcom’s advice is to illustrate skills on your resume that set you apart, demonstrates character, and are memorable. “Be interesting…learn a language, know something, volunteer, travel, show something that will be memorable to the employer,” said Geoff.

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Photo taken by: Alyxandra Schmitt

3. Internships and experience.

Chief Executive Officer of Pure Visibility Linda Girard stressed the importance of experience and internships. After these experiences be prepared to show what you produced and what you have done. Nothing shows your capabilities more than a full portfolio of work and a resume bursting with skills.  “Focus on your strengths, smile when working, and look at the positive,” Girard said.

4. Be concise.

Alan D. Hall, communication manager for Ford Motor Company, directed students to be brief with their resume. A resume should not exceed one page and information should be concise and easy to read. Hall said, “It should be like a tweet of your resume, be aggressive and always follow up with a thank you note. Your job is to go get them, it is up to you!” This link gives quick and easy tips to make your resume concise but still effective.

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Attendees of Speed Mentoring. Photo taken by: Alyxandra Schmitt

5. Cover letter.

Coordinator for Downtown Development Authority of the City of Plymouth, Sam Plymale, recommended a professional cover letter to accompany any resume. A cover letter goes a step further to demonstrate skills and to show writing capabilities. Plymale said, “Have a cover letter that is well-written then have someone read and then re-read. Make the cover letter specific to the position applying, only one page, and highlight your skills.”

Alyxandra Schmitt is a guest blogger.

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