By: Katie Gerweck
By now, most public relations students probably know the importance of following the news. According to Come Recommended for Business Insider, having an understanding of current events can boost your career by helping you make better decisions, spot trends faster, and possibly impress your boss (source). Luckily, there are news apps available that simplify the process of following the news by bringing it right to you. Last month Rachel Dwornick wrote about why students should use the Apple News app, but I’d like to introduce another: the SmartNews app.
SmartNews is a free app available in the Apple App Store and on Google Play. According to smartnews.com, the app uses an algorithm that “automatically curates the must-read stories that matter now” from diverse channels like Vox, USA Today, TechCrunch, People, and NBC (source). I find the app’s variety of channels makes it easier to find news, as you do not have to go to each individual website to find content.
Furthermore, the app’s organization is simple. The news in SmartNews is divided into different categories (Top, Entertain, Sports, Lifestyle, U.S., ect.) and organized in colorful tabs across the screen, making it easy to find the category you are looking for.
But to me, the biggest advantage of SmartNews is that it automatically refreshes with the latest news each time you open the app, so you always have the most current news. You can also be alerted to breaking news by changing the notification settings for the app on your iPhone, so you are always up-to-date on current events. I have learned about many significant events through my SmartNews app, which I otherwise would not have heard about until I watched the news on TV that night, or logged onto Facebook.
I recommend the SmartNews app as a news app because it is easy to find the information you are looking for, and you have access to a variety of news sources. You only have to open the app to find the latest news.
Katie Gerweck is a senior majoring in public relations with a minor in journalism. She is the editor-in-chief for EMU PRSSA. She was the copy chief for the Eastern Echo during the summer of 2015.