Personal branding over break

If you’re as lucky as I am right now, your final exams are done and over with. You’re probably at home enjoying hot chocolate, morning cartoons and cuddles from your kitten. OK, I’m not that lucky, but I am done with exams.

I’ve been working hard on classes, PRSSA and at work all semester – I can’t wait to take two weeks off and just relax. But, am I going to be just relaxing? Of course not! After Jason Mollica talk to our Chapter last week about personal branding and becoming the CEO of You, I’m going to take a good look at my personal brand and work on it!

The two-week break is a great time to do this for many reasons. For one, it’s between semesters so you don’t have to worry about getting homework done like you would if we were headed into “spring” break. For another, two weeks is more than enough of time to look at your social media presence and realize, “hey, maybe those party pictures from freshman year aren’t such a good idea.”

For me, I’ve already come to those realizations years ago. So, my personal branding revolution is going to be a bit different. However, I’m going to share how you can incorporate some of these things into your own personal brand, too! Here are some of the things that I’m going to be doing to end my 2013 on a high note, and start my 2014 off right.

Source: The Branding Muse

Source: The Branding Muse

Website. My website,, is currently down (and being hosted on a basic WordPress site) because I’m going to be switching platforms and rebranding my overall look and feel. For your part, I suggest creating an online portfolio where you can blog as well as share your classroom and internship writing!

Redo my resume. My resume is an interesting creature. First of all, it’s two pages and half of people say that’s OK, the other half say it’s not. I have had a LOT of internships so it’s hard for me to narrow down what is relevant and what isn’t relevant.

I think when it comes down to it, I’ll need to include and remove things when applying for different jobs. So, what I’m going to be doing is figuring out how to do just that. What you can do over break is just start adding experience you’ve gotten in college and remove high school experience and things that just don’t make sense on your resume anymore.

Making a list. (And checking it twice, of course. But, seriously…) I’m making a list of companies that I’d be absolutely blessed to work for. Once that’s done, I’m going to check their job boards every week in the New Year and apply for jobs that I want and that I’m qualified for. You can do this, too! But, since I’m in job hunt mode and not internship mode, you can probably do this for internships if you’re in that place!

Getting organized. I don’t know about you, but once school is in full swing I’m a hot mess of disorganization. And I hate that. First order of business: purging every little thing that I just absolutely do not need. Papers from class are going to be recycled. Old clothes I don’t wear are going in donation bins. Top priority #1 on vacation day #1? Get rid of clutter. It makes me feel more in control and more put together. It’ll probably do the same for you. And it makes everything else on this list easier to get done.

Emily Vontom

One response to “Personal branding over break

  1. Pingback: Time for a “Spring” Break! | EMU PRSSA

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